Why shoc?

Why shoc?

We built a company that we’d want to do business with. We hope you do too.

Useful is forever, KISS

Bells and whistles wear off, but usefulness never does. We sell products that does just what you need and nothing you don’t. Keep it simple, stupid!

Great service is everything

We’re famous for fast and friendly customer service. We work hard to make sure we live up to that reputation every day. We work with minimal paperwork - orders are processed and shipped promptly.

Clarity is king

Buzzwords, lingo, and sensationalized sales-and-marketing-speak have no place at shoc. We communicate clearly and honestly.

Our customers are our investors

Our customers fund our daily operations by paying for our products. We answer to them — not investors, the stock market, or a board of directors.

The basics are beautiful

We’ll never overlook what really matters: The basics. Great service, ease of use, honest pricing, and respect for our customer’s time, money, and trust.

No hidden fees or secret prices

Ee believe everyone is entitled to the best price we can offer. Our prices are public, published right on our site, and the same no matter who you are.

Long-term contracts are obscene

No one likes being locked into something they don’t want anymore. Our customers can cancel at any time, no questions asked. No setup/termination fees either.